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Tekstbureau MARBÈR



MKB-ondernemer moet 3.0 worden

Posted on August 16, 2015 at 12:05 AM

Natale Valente, directeur van ING MKB in Apeldoorn: "Misschien moet de MKB-er geen 2.0 worden maar 3.0. Stel jezelf de vraag of je nog wel alle vaardigheden bezit die nu nodig zijn om jouw product of dienst in de markt af te zetten. En onderzoek of er nog wel een doelgroep is voor dat product of die dienst. Misschien moet je nu wel afwijken van wat je hebt. Je moet open staan voor kritiek en zelfspiegelen. Dat is vaak niet des MKB-ers. Dan is het wel eens handig dat je partijen erbij vraagt die je kunnen helpen. Zoals een bank.”


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